RE/MAX continues to hold its top spot in the real estate realm, this time with our ranking as the Most Trusted Real Estate Brand, as voted by you – Canadians consumers!

Market research firm BrandSpark International recently announced the winners of its 2017 BrandSpark Most Trusted Awards, which look at Canada’s major services and retail categories.

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BrandSpark surveyed more than 5,000 Canadians and analyzed their responses as to why they trust a particular brand. Winners were selected based on the greatest volume of mentions.

RE/MAX surpassed runners-up Royal LePage and Century 21.

What influences brand trust? Survey said…

73% of respondents said timely responses to serious issues greatly increases their trust in the brand.

56% of consumers surveyed said providing detailed information about their product or service greatly increases trust.

49% of respondents said seeing unfiltered reviews on the brand website increases their trust greatly.

53% said consistent pricing greatly increases their trust.

“Canadians say their trust in a brand is greatly increased by personal experience, responsiveness, transparency, fair pricing, and the endorsements of other consumers,” said Robert Levy, President of BrandSpark International.